Starting a blog has become quite accessible these days. You will find that many businesses have blogs and that there are also many personal blogs out there.For #businesses, a #blog can help them to market their #products and services. Click To Tweet
Personal blogs can be a way of sharing interesting stories, and they can also be monetized through advertisements. There are many different reasons for starting a blog, but there are a few things that you should know before getting started to ensure that you have a smooth journey.
Consider the Costs Involved
You will need to host your blog on the internet, and you will also need a domain name. While there are free options for this out there, paid options offer higher levels of customization. You will probably be able to find a great looking website theme for free, but paying for the hosting for your website and the domain name is usually worth it.
Paid hosting gives you several options, such as several gigabytes of storage space and awesome perks such as custom email addresses based on your domain name. Also, paying for a domain name allows you to choose the domain name you want.
While this depends on if the domain name you want is available, it beats having some other company’s name appended to your blog’s name. Going the paid route will cost you around $50 – $150 per year.
Choose a Blogging Platform
There are a few blogging platforms out there that make the process of starting your blog easier. Instead of having to create the framework needed for your blog from scratch, a blogging platform provides you with several tools and plugins which make your life easier.
Here are some of the best options available to you:
- org: This platform has many themes available, which make it easy to create a beautiful website. There are also thousands of useful plugins available.
- Squarespace: Squarespace is a great option for those looking for an easy way to get started. Minimal tech knowledge is required to create a beautiful looking blog.
- Blogger: This is a free blogging service by Google. It’s easy to manage with minimal technical skills, and it runs on Google’s secure and reliable framework.
Choose Your Niche
It’s important that you know what you want to write about before even thinking about starting your blog. There are already thousands of blogs out there with similar content.
This doesn’t mean that you can’t do similar things to other blogs, but you should tell your story uniquely and stay focused on your niche.
You should also think about your target audience and make sure to formulate your content with these things in mind.
Learn Basic SEO
Search Engine Optimization (SEO) is the process of making web pages more visible on search engines. Having a page that ranks well on search engines is important since people usually only look at the first couple pages of search engine results.
Having high-quality content that is well-edited, original, and informative is important for having high-ranking content. Another important factor for having high-ranking content is the number of links pointing to blog content. This can be achieved through things like guest blogging.
We mentioned above that having high-quality content that provides useful information to readers is important for a high SEO ranking. However, you shouldn’t just be thinking about your SEO ranking.
You should create high-quality content with your audience in mind.
Make sure that you are providing value to your readers, and that will be half of the battle of ranking highly in searches.
If you’re considering starting a blog, don’t be afraid that it will be too difficult. It’s relatively easy to get up and to run these days with all of the tools available. However, be sure to consider the 5 points above. You’ll need to choose a blogging platform and choose your niche.
You should also choose your niche to ensure that you are creating valuable, focused content. Moreover, don’t underestimate the importance of creating quality content. Yes, having SEO optimized content is important, but quality matters more. Keep these things in mind, and you will be well on your way to creating a successful blog.